Google DeepMind and A24 Announce $75M AI Research Partnership for Filmmaking
Google DeepMind
Google DeepMind invested $75 million into film studio A24 and announced a multi-year, non-exclusive research and development partnership on June 22, 2026. DeepMind researchers will work alongside A24 filmmakers on active productions to develop AI-powered workflows, with Veo as the central technology. This is Google's first-ever equity stake in a film studio.
Why it matters
This is the most direct integration of a frontier AI lab into Hollywood production to date, giving DeepMind real-world feedback loops from working filmmakers and positioning Veo as the preferred AI video tool for prestige cinema. Follows Netflix and Amazon MGM's AI investments, signaling industry-wide consolidation of AI into the studio pipeline.
Importance: 3/5
Google's first equity stake in a film studio; $75M investment; DeepMind's first formal creative-industry R&D partnership embedding researchers on active productions