VK Rolls Out Discovery AI Neural Search Across VK Video, Mail Media, and Dzen
VK AI
VK began deploying Discovery AI — a generative AI-powered neural search built on its proprietary LLM — into VK Video, Mail.ru media projects, and Dzen. The system generates personalized search responses in under 0.5 seconds, supports a Deep Research mode for detailed exploration, and adapts to each product's use case. Discovery AI unifies VK's search, recommendation, and personalization infrastructure.
Why it matters
VK's first LLM-native search experience deployed at consumer scale across multiple high-traffic properties, directly competing with Yandex's search AI features.
Importance: 2/5
VK rolls out LLM-based neural search across multiple products; first consumer-scale LLM search from VK